Become a founding member of Accelerator by enrolling in Lite and you'll receive early access to Accelerator Pro at our lowest price ever.
Join now and you'll be on a glide path to getting the best tech for your firm at the lowest price, all done for you.
The Problem: You’re losing leads, not following up, and maybe even marketing for your competition...
As a busy attorney, you’re balancing growing your practice, doing the legal work and sharpening your saw while also trying to have a life, right? Juggling these priorities makes it a challenge to build and follow up with your house list consistently, get your email newsletter out weekly, and improve your online reputation by asking for reviews and getting testimonials.
That's why we spent a year developing the new Accelerator and tailoring it for the needs of our Personal Family Lawyer members.
Accelerator Lite is your solution to streamlining lead generation, automating your post-networking follow up (both online and offline), and nurturing leads efficiently - all while freeing up your time to focus on what you do best, serving your client families.
Now you can attract, nurture, engage, follow-up, with clients, and track and manage client deliverables with your team all in one system.
Staffed PFL firms who
Whether you've got a team of Associate Lawyers, paralegals, and an Office Manager or it's just you and your CSD, Accelerator Pro allows you to and your team to automate the way you move a lead to a prospect, a prospect to a client, and a client to a client for life.
Stop losing leads, forgetting to follow up, or marketing for your competition.
When you go out and network in-person, or post on social media, your goal is to generate leads, and then follow up with them consistently.
With Accelerator Pro, you’ve got the full suite of PFL lead magnets:Building and nurturing your house list just got a whole lot easier!
Stay top-of-mind with your audience by sharing insights, updates, and value-packed content.
Simply submit a request with your "Personal Note" (and a video if you choose), and let the Accelerator team handle the rest, and get your email newsletter out for you.
Each month we offer a reason for your leads to book a Planning Session via a “Monthly Offer Campaign” but chances are you don’t send it out.
With Accelerator Pro in place, you just fill out a form, and we’ll get your Monthly offer out for you.
Submit your event details, and we’ll create your event registration landing page with automated SMS and email reminders to maximize attendance.
We'll set up your event using any of our 9 preset events pages based on our proven PFL workshops and presentations:
Then, you can track registrants and attendees, and discover which workshops and marketing efforts generate the most Planning Sessions.
Online appointment booking simplifies scheduling for both clients and your firm at every stage of the estate planning process, ensuring a seamless and efficient experience for everyone.
Send an engagement agreement via email to your clients as they sit in your office and have them sign on their phone.
No more illegible handwritten design meeting notes - collect and confirm accurate client information on the fly during your Design Meeting with the integrated Life & Legacy Plan Design Sheet.
Effortless tracking of accounts receivable, deal values, and payments lets you keep tabs on your firm’s revenue and stay on top of where and when your money’s coming in.
With built-in Life & Legacy Planning workflows and task management, you can take some of the work off your plate without worrying if and when it will be done by your team.
Boost your local SEO and attract more clients by seamlessly requesting reviews from satisfied clients upon completion of their plan with you.
During your onboarding call, we’ll guide you through how to set up your Google My Business profile and how to link it right into your Accelerator platform.
Then, you can request client reviews with the click of a button.
In addition to the features and benefits of Accelerator Lite, here are even more benefits you can expect from Accelerator Pro when it launches in Q1 of 2025.
No more cobbling together email marketing, scheduling, electronic document signature, billing, and member portal software services. Accelerator Pro is an all-in-one CRM custom designed for the workflows of Life & Legacy Planning client service delivery.
Features include:
Calendar management, online homework capture stored in client portal (optional for you - we can also plug in your current solution, whether you use Decision Vault, Legacy Architects, or WealthCounsel), comprehensive PFL Pipeline Tracker with task management of each lead, prospect, and client journey point from Discover Call confirmation through Delivery Meeting (and beyond), engagement agreements and invoicing with e-signature capability for on-the-spot collection of payment and signed agreement, during your Planning Session.
Respond to missed calls instantly with automated text-back functionality that captures leads even when you're busy.
Get access to 5 proven lead magnets with done-for-you landing pages and follow-up sequences that nurture prospects automatically.
Includes "6 Mistakes Most Families Make When Choosing an Estate Planning Attorney", "7 Must Dos When Naming Guardians for Your Children", "Kids Protection Planning Guide", "Wear Clean Underwear" and "5 Ways a Plan Can Fail".
Promote and manage workshop, webinar, and client event registration with event landing pages that handle confirmation, reminders, and follow up automatically.
Acclerator Pro's communication automation ensures prospects and leads always know what to expect and what to do next thanks to built-in booking confirmation, reminder, and "next steps"/"what to expect" emails at every step of the prospect and client journey.
Accelerator Pro's workflow views allow you and your team to see where each client is in the Life & Legacy Planning process, which steps are pending, and prepare for upcoming meetings.
Let clients schedule meetings 24/7 with smart online booking and automated call and meeting confirmation, reminders, and "what to expect" emails.
Keep clients engaged and prepared with automated text and email reminders for every call, meeting, task, and event.
Access all client information, documents, and communication history in a single, organized system that your whole team can use.
Features include: comprehensive Pipeline Tracker with Client Service System task management, online homework capture stored in client portal, Life & Legacy Plan engagement agreements, and invoicing with e-signature capability for on-the-spot collection of payment and signed agreement, during your Planning Session.
Add and access contact information, track leads, check client status, and keep projects moving forward with our intuitive Accelerator Mobile App.
Make Data-Driven Decisions: Track your marketing success with Google Analytics integration that shows you exactly where your best clients come from.
Expand Your Practice Seamlessly: Add new practice areas or attorneys to your system without missing a beat - perfect for firms ready to grow beyond estate planning.
Get a Done-for-You Website That Integrates Perfectly: Get a Personal Family Lawyer® website that works hand-in-hand with Accelerator Pro - capturing leads, booking consultations, and tracking results automatically through one unified system.
Engage With Potential Clients 24/7: Upgrade to an advanced AI chatbot that handles FAQs and engages with potential clients across your website and social media channels - even while you sleep.
Custom CRM Developer Services
We've pre-built the PFL Lead-To-Client Pipeline Tracker, a fully functional CRM, all the lead generation, nurture, pre & post-meeting, engagement, and service delivery followup into Accelerator Pro.
Accelerator team will support the brand customization of your client-facing emails, meetings, newsletters,
Now you don't need to pay a tech person to setup:
Landing Page Builder Software
Thanks to the full suite of pre-built Lead Magnets and Free Reports and automated follow-up nurture emails, you can ditch all of these:
Email Marketing Automation CRM
We've pre-built all the lead generation, nurture, pre & post-meeting, engagement, and service delivery followup.
You're outta here:
Online Appointment Scheduler
With our fully-integrated, customizable calendar and online scheduler, it's time to say goodbye to:
Electronic Document Signing Service
Send your engagement agreement (or use our PFL template) online to your new clients so can eliminate:
Client Portal, Contact Database, & Case Management Software Services
Accelerator Pro's built-in CRM, client vault, PFL lead-to-client -pipeline tracking, and Life & Legacy Planning task management workflows mean you no longer need:
Yes! Accelerator Pro helps you attract clients, engage them, serve them for their foundational estate planning, and maintain relationships with you throughout your clients’ lifetimes.
Not at this time. However, Accelerator Pro collects all the client data to create your design sheets, so all the information you need is right there in one place, making it easy to send to your drafter or enter into your software platform.
Your team members will have access, and there is no extra cost at this time. We do not charge by the user, like most platforms do.
We simply ask that you appoint one person on your team (in addition to yourself) as the point person for onboarding, troubleshooting, and support communications to avoid duplicate support requests to our team. You’ll appoint your point of contact during onboarding.
It usually takes about 30 days from the time you provide the team with all the information they need for your custom buildout, provided you submit the necessary information requested during onboarding in a timely fashion.
Yes, you can export your contact data to Accelerator Pro.
Yes, in fact we designed the PFL Pipeline Tracker as a smooth glide path into Accelerator Pro and we’ve built the Pipeline view into Accelerator Pro!
Accelerator Lite automates the attraction phase of the client journey. It helps clients find you and interact with you through your email newsletters, monthly campaigns, referral marketing, and by requesting Google reviews. Most importantly, it helps you build your email house list, which is often your firm’s most valuable asset.
Accelerator Pro has all the features of Lite, then takes over from there. Pro automates all the steps that happen from the time a client finds you through building the relationship beyond the initial planning process. No more worrying about where the next client will come from. No more losing them if they show interest but don't take the next step. No more stressing about them starting the process and then falling through the cracks. And no more losing the client to another lawyer when they need future services. Pro ensures the client is invested in and moves forward through the process, in a long-term relationship with you.
Most CRMs handle only one aspect of the client journey and stop there. One CRM may help you attract clients, but then you need another CRM to help you serve the client. Another CRM may help you serve the client, but they don’t automate touch points with your clients once they’ve signed their documents. Accelerator Pro automates the entire process, from attraction to service delivery, to ongoing touch points after their plan is signed. Accelerator Pro was built to help you deliver on the PFL Promise of a plan that works when your clients need it to.
Absolutely! You can generate invoices and collect payments, as well as run reports on a myriad of data related to the revenue you’re generating.
No. Accelerator Pro is a month-to-month subscription.
You’ll pay for the buildout first, then sign your licensing agreement. Next, you’ll receive a welcome form, where you’ll provide all the firm-specific information the team needs to build your app. After you complete the welcome form, the team will get started building your app.
You can export your contact data, but as with other platforms, the rest will no longer be available if you cancel your subscription.
Accelerator Pro was designed for the PFL Life & Legacy PlanningⓇ process. If you have other practice areas, you’d need to maintain your current programs for those cases only.
The monthly subscription for Accelerator Pro is a fraction of the amount one client typically pays for a Life & Legacy plan, so it pays for itself even if you engage just one client for foundational planning. But remember that Accelerator Pro automates ongoing relationships with your clients. So, factoring in the lifetime value of the client - and the referrals you’ll receive from that one client over time - your rate of return increases dramatically.
Unlike programs like Clio, MyCase, or Lawmatics, which serve all lawyers, Accelerator Pro is only available to PFL firms, so the support is unparalleled. The Accelerator team has its own support email address, will train you how to use the platform, will hold your hand along the way, and is always available for questions or for a quick Zoom call.
We use a dedicated cloud hosting architecture through Google Cloud Platform Services and Amazon Web Services, and are SOC2 and ISO 27001 compliant. Uptime is guaranteed at 99.5%. All data is encrypted in transit with TLS version 1.2, or 1.3 and 2,048 bit keys or better.
Hop on a consultation call with PFL Law Mentor Kim Rockwood to ensure your firm is ready for Accelerator Pro